Gaia Wellness Center Logo Design Project

Spa/Wellness center “Gaia” logo project. The center takes its name from the Greek goddess Gaia (from Ancient Greek Γαῖα “earth”), personifying the Earth, “mother nature”.

The graphics are inspired by some of the most recognizable symbols of complete physical, mental and emotional well-being – the concentric circles in calm water or the Zen gardens symbolizing purity and tranquility, while together with the font, they retain organic forms to emphasize their connection with nature. The color scheme is subordinated to the idea of water treatment, combined with the natural materials characteristic of the interior, such as wood and stone.